When an opportunity arises, we pounce. That’s the story behind Mega Millions. We reacted to a cultural phenom with immediate video and radio content. Sales spiked. The Lottery’s social presence skyrocketed. And we felt like a billion bucks.
When an opportunity arises, we pounce. That’s the story behind Mega Millions. We reacted to a cultural phenom with immediate video and radio content. Sales spiked. The Lottery’s social presence skyrocketed. And we felt like a billion bucks.