Our Story
We weren’t always Yebo—back in 1988, we went by Barber Martin & Associates. Honest work, BMA forged relationships and a roster that set great groundwork. Then, 30-something years later, the world changed, our address changed, our five-year plan changed, so we changed.
An inside job imagined up by some of the industry’s brightest, Yebo is our rebirth, hyperbolically, our evolution, affectionately. So, you could say we’re kind of old and kind of new. We have the knowledge and expertise to pull off a big task with ease, yet we’re new enough to go where others haven’t (or won’t).
We Know, What’s with the Name?
Like our CEO, the word Yebo is Southern African. It’s a greeting, but not the formal kind reserved for small talk. Yebo slaps you on the back and asks you how you’ve been, really. We use it when a coworker fills us in on their weekend escapades and when we receive any new assignment. Simply put, Yebo is how we greet life.
Our name is a double affirmative. Cordially stoked. Respectfully candid. Unequivocally supportive.
Individuality plus input makes for one sturdy hive. We’re busy bees led by a Queen.
Work works when it impacts. Be it media or creative, we always ask and answer “why.”
Capabilities
Our not-so-secret sauce of full-service stuff.
Brand Planning & Management
Sales overnight, brand over time. We implement the strategy and expert guidance to get you there.
Research & Analytics
Minimize assumptions. Command insights, measure everything and build on the outcomes.
Creative Content Development
Once we know your story, we’ll tell it in the best way possible. The sky’s the limit.
Design
Our creatives eat, sleep, dream and breathe it.
Quick Brown Fox
In-house production at your service. From animation and motion graphics to cutting editorial, QBF is here to create a new way to tell your story.
Strategy
We get to the bottom of what your audience cares about and why you matter to them. Then we build an approach to connect with those consumers.
Digital & Social
Some call it the wild west of advertising. We call it an endless opportunity with your biggest media channels.
Direct Marketing
Yep, that too.
Media Planning & Buying
Which comes first, the planning or the creative? At Yebo, they work together from the get-go.